CAMBRIDGE, Mass.--(BUSINESS WIRE)--June 5, 2000--Cunningham Public Relations, an operating company of Cunningham Communication, Inc., has announced the addition of Pitney Bowes Inc. (NYSE:PBI), the world's leading provider of mail and messaging solutions, to its roster of clients.

Cunningham will help to implement communication strategy for PitneyWorks.com as well as for the overall Pitney Bowes corporation.

PitneyWorks.com activities will focus on positioning the division as an Internet facilitator of everyday transactions and essential business utilities that help small businesses work smarter. Corporate activities will focus on creating and implementing a communications platform that articulates Pitney Bowes' leadership and positioning in the new economy.

"We selected Cunningham because of its thinking and its track record with new economy companies," said Meredith Fischer, vice president of corporate marketing and chief communication officer. "Cunningham's ability to provide both strategic message positioning and tactical execution will help us as we transform our brand image in an increasingly e-commerce-driven world."

"Pitney Bowes is positioned to be the business communications management leader for the information age," said Kristin Hilf, president, Cunningham Public Relations. "Using our Momentum Management(TM) methodology, our charter is to evolve the brand as markets are evolving, strengthening Pitney Bowes' leadership position as a provider of products and professional services for mission critical business communications."

Pitney Bowes is a $4.4 billion global provider of informed mail and messaging management. For more information on the company, visit www.pitneybowes.com.

About Cunningham Communication, Inc.

Cunningham Public Relations is one of six synergistic operating companies in the Cunningham Communication, Inc., family. Through marketing partnerships and consulting engagements, Cunningham helps clients build, manage and maintain brand momentum in the new economy. The company provides public relations, brand management, market research, specialized services for start-ups and organizational strategies.

At the center of these service and product offerings is a proprietary research-based methodology, called Cunningham Momentum Management(TM), which identifies opportunities for building market leadership.

The Cunningham family of companies often collaborate to deliver an integrated suite of solutions, or they can work independently as required. The other operating companies include Brand Momentum Group, Cunningham Ventures, 5th Gear, InMomentum and Momentum Research Group.

Note to Editors: Momentum Management is a trademark of Cunningham Communication, Inc.

CONTACT: Cunningham Communication, Inc.

Steven Brewster, 415/618-8736

sbrewster@cunningham.com